Salman Anjum

Website and portfolio

Ageing Matters Symposium

Branding of industry event

A nutrition symposium.

I was solely tasked with producing the branding and design of the first even ION symposium.

I was tasked with producing a set of 5 roll up banners to be used for marketing, promotional and way-finding activities. These 5 banners would be divided into:

  • An introductory and way-finding banner (reflecting the institute's vision statement)
  • A set of 4 banners reflecting the key elements of the institute's mission statement

The introductory banner is placed in the foyer area and it was crucial to quickly convey the vision statement and how the institute helps its students and customers. I chose to use an image of students as it would reflect the increasing academic offerings of the company. The set of 4 internal banners highlight the activities of the institute and are enhanced with propriety imagery. The banners have been started to be taken to exhibitions and events from 2019.

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